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Advertising: Her Next Act? Juggling TV Ads With Facebooks and Googles

The New York Times - 14 May 2017 20:40
Advertising: Her Next Act? Juggling TV Ads With Facebooks and Googles Linda Yaccarino, the head of advertising sales for NBCUniversal, has reoriented herself to view online behemoths as rivals.
Full Article at The New York Times

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